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Healdine - Case Study, Chase Manhattan Bank, BRAG database
Brief     Materials     Development      Result

The Brief
collage image showing the Chase BRAG database and the Lotus Notes WorkspaceChase Manhattan Bank selected IMS to produce an online edition of 'BRAG', their 'Branch Resource Action Guide'. At the time this essential tool for branch managers was paper-based, slow to produce and costly to print. It required regular updating and was distributed to over 500 branches across the United States.
    IMS' brief included the following:

  • Maintain a consistency in appearance and structure with the original 'BRAG'

  • Develop a secure workflow system that would enable fast and effective production.

  • Provide comprehensive documentation for the new edition.

 

 

 

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